Tadaharu Yamamoto, president of Yokohama Tire Manufacturing Mississippi, spoke to the Starkville Rotary Club Monday about the upcoming Yokohama plant in West Point and its role in Yokohama Tire Corporationâ€™s overall business strategy. (Photo by Steven Nalley, SDN)
When Yokohama Tire Corporation first set out to build a new plant in the U.S., West Point was among more than 3,000 possible sites the company had in mind.
Tadaharu Yamamoto, president of Yokohama Tire Manufacturing Mississippi (YTMM), said Yokohama first looked at 3,114 counties across the U.S. and, after screening, narrowed that to 116 counties in the Southeast. Yokohama received 85 applications from among these counties, he said, narrowing those to three finalists before deciding on West Point in Clay County.
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